WHAT'S IN STORE AT BMA14
The largest b2b marketing conference in the world, BMA14 is now just days away from opening its doors, and there is still plenty of time to register.
Eclipsing BMA’s 2013 annual conference numbers by 10%, BMA14 will be attended by a record 950 b2b marketers from nearly 450 firms and 33 states and 12 nations.
What awaits this diverse group of marketers from dozens of industries—manufacturing to tech to business and professional services—is a jam-packed, 48-hour smorgasbord of everything b2b.
Featuring 79 speakers and presenters leading 41 sessions—three pre-conference programs, nine panels, 12 keynotes and 17 firestarters—BMA14 will more than sate your appetite for what’s new in our field.
These sessions will cover a wide array of topics and trends of critical interest and importance to b2b marketers today, including:
- Content marketing
- Demand management
- Social and b2b media
- Mobile and marketing technology
- Branding/story telling
- Workforce engagement
- Marketers of the future
- CMO/CEO perspectives
- Marketing creativity
- Sales and marketing
The majority of our speakers are very senior corporate marketers, top b2b marketing consultants and authors, and leading service providers.
Our b2b consultant and author speakers include:
- Brent Adamson
- Jay Baer
- Josh Bernoff
- Jeffrey Hayzlett
- Joe McCormack
- Debbie Qaqish
- Tim Riesterer
- Jill Rowley
- Tony Sabatino
- Jonah Sachs
- David Meerman Scott
- Gary Vaynerchuk
- Greg Welch
Our corporate marketer-speakers hail from such firms as:
- Aon Corporation
- Association of Equipment Manufacturers
- Cisco Systems
- Firestone Building Products
- General Electric
- Hallmark Business Connections
- HD Supply
- Lincoln Financial
- USG Corporation
BMA will de deploying two digital platforms—Livecube and ISEBOX—to enable speakers to take polls and attendees to ask questions, follow tweets, share photos and access conference content.
BMA also will have a crackerjack, four-person social-media team helping attendees share their thoughts, ideas and images.
Whether you attend BMA14 or tune in from afar, you can listen in and even participate on these social platforms:
- BMA14 hashtag—#bma14
- Twitter (@BMAGlobal14)—Go here
- LinkedIn (using BMA National Group)—Go here
- Facebook—Go here
- Instagram—Go here
Late May in Chicago is arguably the nicest time of the year here. And the forecast looks great—mostly fair weather. Not too hot, not too cold.
Hopefully, we have convinced you to attend. If so, please register right away to join nearly 1,000 of your b2b marketer peers who will be in Chicago next week to be and see “where b2b’s going.”